5 ways to up your Facebook advertising game
The number of Facebook users has registered an impressive rise over the last few years. This phenomenon has set up potentially lucrative openings for businesses for obvious reasons.
12 May 2016, 18:00 PM
5 ways to give your brand a facelift
In an increasingly competitive marketing landscape, a brand has to walk the fine line of maintaining consistency of its messages and cultivating ways to associate itself with different facets of life. That's why it pays to have a compelling brand power.
31 March 2016, 18:00 PM
Communicating organisational philosophy
An organisation's philosophy stems from its culture, mission and vision statement; it dictates almost everything—the everyday functions, ethical stance, treatment of customers and employees, the culture and so on.
14 January 2016, 18:00 PM
A beginner's guide to value investing
Value investing is a strategy employed by investors to buy stocks at a price below their intrinsic value and sell them when the market price is equal to the intrinsic value.
18 June 2015, 18:00 PM
Weathering the corporate storm
When people say office politics does not exist in their workplace, they are fatally wrong. According to Marie G. McIntyre, a career coach and an organisational psychologist, office politics is “being smart about how you manage the relationships at work.”
26 March 2015, 18:55 PM