Star gets Superbrand status for 2025-26

The Daily Star, the highest-circulating English daily in Bangladesh, has been recognised as a Superbrand for 2025–26.

Superbrands Bangladesh, the local representative of Superbrands Worldwide, unveiled the list of 49 of the country's most influential and reputable brands at an event yesterday.

The ceremony was held at a city hotel.

The recognition followed a rigorous selection process carried out by a distinguished Brand Council consisting of multidisciplinary experts from across the country.

Brands were evaluated on key attributes such as heritage, category relevance, perceived quality, performance, and top-of-mind awareness. Only the highest-scoring brands meeting all criteria were officially recognised as Superbrands.

Md Tajdin Hassan, chief business officer, and Ehsanur Raza, commercial editor of The Daily Star, received the award on behalf of the organisation.