Cellular circus?

By CNR, Chittagong
27 April 2006, 18:00 PM
A leading service provider is putting up their ads for the "sensational" lower than one taka call-rate in such a way that the rate itself, in Bengali, is highlighted in the largest possible size of letters on the billboards, but the conditions under which this rate can be availed are in very small writings in English!

What is it?