A cigarette company's defence!

By Capt (rtd) Mahrab Anwar, Dhaka
21 December 2003, 18:00 PM
It is exhausting isn't it? Going to work early in the morning, ramming through all this traffic and finally getting to work, and working the whole day. But it still pays when you get a good pay at the month-end. Well, pay is not everything to me. Especially in the place where I work. I love my present company. Working is fun here. There are so many things to do, so many challenges to face. And the sense of honour!

Our company plays a vital role in building the society. We are one of the largest tax payers in this country where no on else pays taxes we pay. We have social awareness programmes on the bad effects of smoking, tree plantation and computer learning centres. We believe that computers have a huge potential in this country. Likewise, we spend millions of foreign currency each year for software maintenance and related items. This country is yet to reach the standard of our requirements. To upgrade the standard we have training programmes for the less capable.

Our employees are very well paid and we do cater for their well being a lot. We are also much aware about their health and provide them free inoculations. We are very careful about the environment also. We have great reputation in the country. Still there are people against us.

You cannot do anything good here. This is what makes me sad. There is no use being good. Any way, I am happy and proud about my company. Oh, our business is producing and selling cigarettes. And do not point your fingers at us. We are that much aware to put the message that smoking is injurious to health, and we do not pursue you to smoke. What about all those ads? Oh, those are marketing practices. And what's the difference between injurious and deadly? Who cares you would have smoked our brands any way. We are the best marketing people promoting the best brand, paying the best salary, who can compete with us? Our products roll and that is all that counts. If you are cautious do not look at our ads, by the way we broadcast ads discouraging young people to smoke. Wasn't it a wonderful ad? Any way, the endgame is you all die, may be ten or twenty years earlier if you smoke, whatever brand it may be. That is not much you pay. And our one is best because you're getting the best from the best, and from an IT enabled socially concerned company.