CityCell-Hello 0123
CityCell is one of the major mobile phone operators of our country. Recently, a new CityCell advertisement was televised--titled City Cell Hello 0123. The background music that has been used in this advertisement is from the latest bollywood blockbuster "fanaa" (chand si farish).
We don't think that the idea is good. All business enterprises should try to associate themselves with the indigenous cultural heritage of Bangladesh. They could have used any all time hit Bangla song, but they did not.
For all latest news, follow The Daily Star's Google News channel.