Fallacies in digital enhancements

Take a blind test, and use (blindfolded and without smelling) four brands of shampoos without knowing the brand name, and then name each brand used. You most likely fail in the test. The laundry detergents have overflooded the market. Separate the facts from opinions, and check the information during actual use. Disappointment, rather than enthusiasm.

The digital world is a virtual world of semi-unreality, which comes to you with the information enhanced through digital computer wizardry. It is like a person who has fallen in love, and cannot spot the weak points in the system presented or prevailing.

Your natural faculties of discernment are trapped into subjective evaluations. Neutrality has lost its face value in this modern world, whether in politics or in the evaluation of real beauty.

What is the difference between propaganda and publicity? One is lies laced with sparkling of facts; while the other is the other way round, namely, scanty information laced with adjectives and self-praise. You have to take it with a grain of salt, to taste the small amount of sweetness and real raw materials used in the making of the finished product. Life is raw, and never a finished product. If it is the latter, then there is no room for improvement!

We better take a closer look at the terms 'development' and 'improvement'. What is wrong with 'plain living and high thinking'? Perhaps it is the wrong question at the wrong time! That does not mean the immutable laws of nature cannot be applied by human minds to enhance the comforts of life in this mundane world.

Cosmetics is a world of virtual reality. Take off the layers of cosmetics applied in the beauty parlour (or at home), and face the real world with the real face (this view is not to be taken at personal level)! That does not mean that the appreciation of beauty has been depreciated, but the identification of the inner, natural beauty might have been down-graded, for transient impression or gain. Impress, yes, but how and whom? The medium and the message should not be mixed up.

Note the spontaneous beauty and warmth of the country lass who is not trying to make an impression upon the other pairs of eyes around her. Natural beauty has lost the charm in the billion dollar cosmetic market. The judgement of beauty is undergoing change in fast moving world of technological leaps.

Man is trying to improve upon Nature, whereas in the world of lower living species, functional beauty (camouflage with the environment) is still the norm. It is a survival instinct; for example, the stripes of a royal Bengal Tiger, or the spots of a leopard. The butterfly is not aware of its beauty as praised by the human species. I remember a piece of advice from a mature person: "be carefully casual". Or, is it "be casually careful". Take your choice!