Sinking BTV

By Abu Abd Dhaka
24 February 2005, 18:00 PM
BTV standard is slipping, and it is apparently not aware of it, faced with political nepotism. Most likely it is helpless, as professional ethics cannot fight with misuse of political power and influence.

The package programmes do not click, for two reasons: out of date with the changing fast tempo of life; and, non professional technical quality. The story writers live in another world, and the script writers do not exert themselves. It is not possible for many viewers to watch all the episodes; hence serials maybe screened occasionally. Too much dialogue in television [audio-video] medium, unlike the radio, where sound effects are vital (compare with the BBC, for instance).

The pace of the TV stories is slow. Too much sentimental trash and reflective thinking displayed on the screen. Too much sedentary situations, and not much of movement and action. The ratio of static and dynamic situations has to be watched.

But how BTV competes with the other channels, considering the market share in advertising and artists' remuneration? The equipment have to be updated, specially with digital technology now firmly entrenched in the equipment market. The training side has loopholes; there are experts and advisers who do not seem to be able to exert much pressure (motivation at the planning stage).Discipline appears to be lax; and motivation is facing insurmountable barriers (same with the civil service). Time for an in-depth review.

Brain-drain is another headache for the masters of the show. As for the news, it is worth missing it now and then. The culture of neutrality has vanished in Dhaka (even in the BBC news and commentaries). The politicians in power depend too much on the captive media.

The journalists are under death threats, hence it is time to dump the Junk. Credibility? What is that?