Bengali women cherish cotton sarees for their comfort, elegance, and cultural significance. These breathable, organic sarees are ideal for daily wear and formal occasions. Supporting local artisans, they embody tradition and modernity, making them a national treasure.

Cotton is the number one choice of fabric for summer. Being a natural fibre, it allows free airflow; the soft fabric wicks away moisture, helping the wearer cool down in sweltering heat. So, it is no surprise that ladies tend to opt for cotton saris in vibrant colours during the summer.

What comes to your mind at the mention of the word, blouse? The image that conjures up may be of your granny’s staid, starched kind that was essentially a glorified jacket or your mother’s modest kind with a high neckline and straight and mid-length sleeves! In 2022 however, blouses have gotten a serious, much-needed makeover because let’s face it, they totally make or break a sari!

A sari is one such timeless attire that has never been retired from the top of fashion trends. Growing up, we saw our older generation treasure their saris, and with time, learned to love this part of our tradition like no other. For us it is never just about the latest style. No, our saris hold core memories in them; each pleat tells a story. Handloom cotton and Jamdani, perhaps the most traditional of saris, have been passed down through generations.

The versatile cotton sari is her perfect monsoon companion. Simplistic down to the last thread that make a handloom sari, they exude an aura of grace in all Bengali women. The myriad variants that exist enriches our fashion repertoire and it’s safe to say that there is one cotton sari type for every shade of a woman.