Influencer

Sobia Ameen in partnership with Estee Lauder India

Model and social media influencer Sobia Ameen’s incredible career trajectory has taken her to a new and ground-breaking partnership with Estee Lauder, the renowned makeup brand. She has collaborated with Estee Lauder India for their latest #MyShadeMyStory campaign for the cult favourite Estee Lauder Double Wear Foundation.
27 May 2023, 10:09 AM

Influencers and the ethics of enhancement surgery

There are some valid concerns in the way the topic of enhancement surgery is discussed on popular social media platforms
1 February 2023, 16:55 PM

Fashion influencer or fashion contentious?

So, you are well-known to be a fashionista. Friends always consult you before any fashion purchase, running their decision through you because heaven forbid should you make a wrong choice and suffer for a lifetime!
23 November 2022, 14:28 PM