Jamdani is not just the material or the motifs; it encompasses everything—from the river system and flora-fauna of the Dhaka region

Actress Jaya Ahsan, who has already made a significant mark on India’s OTT platforms, is now set to venture into Bangladeshi web series with her debut project, “Jimmi.” 

In its humble six yards, the sari is steeped with centuries of history, culture, and tradition. To that end, Jamdani saris are in a league of their own. When wrapped in its gracious folds a woman can explore diverse aspects of her personality — she can be elegant, demure, attractive, practical, and more.

It is near impossible to manage a new set of clothes every day. It is neither justifiable, workable, ecologically efficient, financially viable, nor intelligent. But then there’s social media and society’s deep-rooted judgement against misfits like a tacky outfit repeater. How do we manage both – or do we?

A sari is the quintessential fashion statement for any Bengali woman. It’s an emotion so raw and powerful that it is often handed down from one generation to another with love, respect and pride, and the hope that the newer members of the family will see the sari gracefully through her time.

Ah, where does one begin with the rich cultural heritage and tradition of the magical land of Bengal? From the high pedestals of art and culture to the everyday humdrum of daily life, it is deeply steeped in age-old customs and traditions.

In the early hours of every Friday near the Demra Staff Quarter on the outskirts of Dhaka, a market comes alive with a frenzy of activities. This is a traditional haat, a place where a large number of saris and Jamdani fabrics are available at wholesale