While their predecessors may reminisce fondly about the charm of strolling through aisles and handpicking produce at the local market, millennials often perceive this routine as a drag. But why is there a noticeable shift in sentiment, and what factors contribute to this apparent aversion to the traditional grocery shopping experience?

From attending Lamaze classes to changing diapers, taking the kids out to being involved in PTMs, millennial dads are quite the apology for their past generations.

When it comes to wedding attire, millennials may choose to break away from traditional norms and opt for something that reflects their personal style.

The book in question, according to the blurb on UPL’s website, asks noteworthy questions like, “How do [Millennials] identify themselves in the social and national contexts and how can the nation's framework work for their life strategy?”