Female fitness instructors in Dhaka are transforming wellness by challenging norms, empowering women through strength training, and promoting accessible, holistic health. Their rise signals a growing, inclusive fitness culture reshaping the city's perception of health.

Personal fitness trainers had the reputation of being reserved for the elite and the affluent. In recent times, they have quietly slipped into the everyday lives of many Bangladeshis, shedding their once-exclusive reputation.