NSU Young Entrepreneurs Society unveils 'Masters of Ideation 2025'

The North South University Young Entrepreneurs Society (NSU YES!) has announced the eighth edition of its flagship event - "Masters of Ideation (MI) 2025", a national business case-solving competition for undergraduate students across Bangladesh. 

Presented by Sheba Holdings Ltd. and powered by Este Medical Bangladesh, the event is organised in association with Mutual Trust Bank PLC.  

This year's "Masters of Ideation" will feature four rounds, culminating in a grand finale where participants will propose strategies to address real-world business challenges. The competition is designed to test creativity, problem-solving, and strategic thinking.  

The competition also has several partners, including The Daily Star (Media Partner), The Nutshell Today (Social Media Partner), CFC and The Dosa Express (Food Partners), Jeep (Mobility Partner), Pran (Beverage Partner), Augmedix (Health Tech Partner), Radio Carnival (Radio Partner), Jamuna Television (Broadcasting Partner), Panjeree Publications (Stationery Partner), Jibon (Drinking Water Partner), GROW (Logistics Partner), Close UP (Youth Partner), Quick Bite, City Group (Refreshment Partner), Pillow Chips, Ifad (Snacks Partner), Studio La Pintura (Photography Partner) and Lappy Valley (Tech Partner). 

Registration for the competition, which opened on January 6 with a campus flag installation and teaser video, is free and will remain open until January 23. The event has already created significant interest among students nationwide, promising another successful edition of this celebrated platform for young innovators.